Marilyn Barefoot’s unique ability to reinvigorate, revitalize, and problem-solve in business helps a broad spectrum of companies jump over their biggest hurdles. As a speaker, coach, and ideator, Marilyn’s innovative approach humanizes commerce in order to connect with the people behind the business and synthesize their objectives.

This empowers organizations to reconnect the dots and find the missing links they need to re-energize their approach, overcome their biggest challenges and outshine their competitors.

A first-hand understanding of business leadership has honed Marilyn’s ability to lead other leaders; galvanizing the greatest strengths of CEOs and associates alike. The distinctive combination of extensive experience, training, and a passion for creative problem solving differentiates her high-energy sessions; known for producing powerful results.


An award-winning leader in business for over thirty years, 2020 winner of CSPN’s Women In Leadership CX honour, and three-time nominee of Rotman’s Canadian Woman Entrepreneur of the Year Award, Marilyn Barefoot is a highly sought-after innovator and creative problem solver in business. Marilyn works with organizations large and small, across all sectors; including non-profit organizations.

Among her clients are several of the world’s most recognizable brands; all of whom call on Marilyn when they need to get unstuck. Marilyn’s impressively diverse clientele ranges from Viacom, TED, and General Mills, to The Canadian Breast Cancer Foundation, CAMH, The NHL, MTV and Bell Media; to Forbes Media, Burger King, Comedy Central, Cineplex, KPMG, TD, RBC, Campbell’s Soup, and Harley-Davidson; to name just a few.

Previously, Marilyn’s leadership experience as CEO of the agency, SquarePeg Inc., among other senior leadership positions at some of the world’s largest global agencies (BBDO, Cossette, Arnold Worldwide, Bozell Palmer Bonner), awakened her obsession with originality. This led her to create countless award-winning campaigns for tier-one companies. Among them, Coca-Cola, McDonald’s, General Mills, Nike and Microsoft.