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THIS BRAINSTORMING STRATEGY HELPED STEVE JOBS GENERATE HIS MOST CREATIVE IDEAS


I didn’t know this about Steve Jobs until I read this article. I would encourage you to read it! It is a fascinating glimpse into the mind of a true genius.

There were 2 ‘AHA’ moments for me in the article.

The first one was the fact that Jobs came up with his most brilliant creative ideas while walking.

Science suggests that walking is useful when brainstorming ideas. According to research from Stanford University, walking boosts creative thinking by an average of 60 percent.

“Walking opens up the free flow of ideas,” the researchers write in the study.

For anyone who has ever been in one our brainstorming sessions, this is exactly why we ask people to stand to share their ideas, to walk to post their Post-It notes on the large idea board, and to participate in a scavenger hunt on foot after lunch!

The second fact that struck me in the article was that Jobs hated wearing shoes!

Earthing or grounding’ are also scientifically proven to have a positive effect on the brain and creative thinking.

Now that the weather is glorious, try taking a page out of Steve Jobs’ book … literally and figuratively … kick your shoes and socks off and take a walk!

It feels wonderful and it just might lead you to your next big idea!


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